theory of change
The heart of our challenge is to replace a destructive narrative with one of connection to the web of life—shared and strengthened through creative expression and infused in culture.
Movements take hold when the possibility of change is rooted in culture and becomes a shared aspiration.
grounding
in the understanding of human behavior
Social science confirms that emotions dominate our decision making and that we have a fundamental need for connection and belonging. This is true of our relationships with our communities and the Earth. To invite people to remember our place in the web of life, we need to communicate in the language of feeling and emotion.
catalyzing
partnerships
There are constellations of creative and disruptive endeavors around the world determined to shift our cultural narrative. By aligning and amplifying these efforts we will transform individual and collective beliefs and actions.
celebrating, honoring & amplifying
Local, indigenous & traditional wisdom
Thousands of communities and cultures around the globe live in connection with nature, honoring balance in the web of life. By exchanging stories and knowledge , we can weave a shared narrative for rooting in reciprocity with all of life.
engaging
The power of art
Storytelling is the oldest form of art - and art is the language of emotion. Magnetic stories and creative expressions transcend the limits of language and logic, urging us to open to possibility, imagination, solidarity and a call to action.
